Within the never-ending quest to attract a younger crowd to casinos, MGM Resorts has announced that a nightclub that is former the Luxor in Las Vegas will reopen as an esports arena.
The Luxor is remodeling its nightclub that is now-defunct LAX an esports arena. The target is to pull in a younger demographic, not as enchanted by traditional slots as their parents.
The business has entered into a deal with Allied Esports and Esports Arena to build a dedicated venue for gamers at the now closed LAX nightclub. The 30,000-square-foot space will have multi-level arena filled with competition stage, LED video wall, telescopic seating, daily gaming stations, a personalized food and drink providing, and a state-of-the-art streaming and television-quality manufacturing studio.
Niklas Rytterstrom, general supervisor of Luxor, believes that esports is the future and will become among the more popular features at the Strip hotel, once it is completed in June 2018.
‘Our company is the leader in the entertainment industry and recognizes the growth that is exciting the esports industry,’ he said. ‘ With this partnership, we will introduce a new experience to the marketplace, again elevating the city’s vast entertainment offerings.’
Future of Gaming
This sector of gambling has gone from fashionable to big business. The audience that is global esports is anticipated to grow 20 percent this year, to 258 million, while the i (suite…)